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Clari surpasses $4 trillion in revenue through its platform
Mon, 15th Apr 2024

Clari, the revenue technology provider, has announced a significant milestone, passing $4 trillion in revenue flowing through the Clari Revenue Platform. The achievement cements their position at the forefront of the rapidly expanding Revenue Platform market.

With a 14.9% of revenue loss experienced by average companies due to breakdowns in the revenue process - a phenomenon known as 'Revenue Leak' - large-scale corporations across various industries are increasingly depending on enterprise-grade, AI-powered Revenue Platforms to create, convert, and close more opportunities. This has resulted in 'Head of Revenue Operations' becoming the fastest-growing job role in America.

Clari's handling of more than $4 trillion in revenue grants its customers unique opportunities to boost their enterprise revenue process across diverse areas such as sales, revenue operations, marketing, customer success, finance, and more. It does this by enabling new avenues to capture and monitor revenue data, applying revenue-centric AI, and leveraging a sizeable and rapidly growings AI repository of enterprise revenue know-how. The total revenue managed serves as a crucial evaluation metric for customers considering Revenue Platforms. As the data set grows, AI can learn more and deliver increasingly effective actions, which in turn boost the revenue flywheel.

This achievement marks a substantial advantage for Clari's users, mining the largest and quickest gathering AI repository of revenue data to offer near-term revenue execution and strategic planning for executive teams. Furthermore, Clari Labs is continuously discovering and distributing novel ways to run revenue. This enables strategic partners and customers to optimise their Revenue Cadences.

Revenue Leak is reportedly erasing over $2 trillion in economic value annually. To address this, corporations need an all-encompassing view of their revenue data. Cue Clari's RevDB, a comprehensive globally-reaching revenue database that compiles all revenue-essential signals from a plethora of sources including CRM, meetings, e-mails, calls and run rate and product telemetry data from data warehouses amongst others. Clari's customers reported a 10% reduction in slipped deals after one year utilising Clari, with a Forrester-commissioned study corroborating that Clari's AI-powered platform aided customers in saving 40% more committed revenue.

Clari's approach harnesses AI's critical role in driving actionable insights and optimising revenue outcomes. Recognising that AI's effectiveness is dictated by the depth and breadth of the underlying data, Clari's purpose-built AI - energised by the $4 trillion revenue data set - is embedded within existing and new workflows for seamless integration and maximum effectiveness. Unlike generic AI solutions, Clari's purpose-built AI is tailored to fulfill the precise needs of revenue teams, providing descriptive, predictive, and generative AI capabilities.

Demonstrating an understanding of revenue as a systematic process, Clari utilises combined insights from Clari Labs and AI to deliver continuous learnings across a $4 trillion deal flow. These insights have been commended by consulting and global system integrators such as Deloitte. Clari's approach is reflected in their Revenue Cadence Playbook, a meticulously crafted blueprint for organisations to effectively manage and maximise their revenue. This partnership and proven methodology illustrate Clari's dedication to driving tangible results and long-term success for their customers.

Clari's adoption of an end-to-end revenue flywheel approach guarantees that all customers can unlock the full potential of each revenue cadence. By harnessing comprehensive data, advanced AI capabilities, and targeted actions, businesses can propel their revenue growth to new heights.