Myriad360 appoints first Chief Marketing Officer, Halterman

Myriad360 has appointed Samara Halterman as its first Chief Marketing Officer, marking a strategic move to strengthen its leadership team.

With over twenty years of experience in the marketing sector, Halterman is set to lead Myriad360's marketing and partner management organisations. Her role will include enhancing the firm's partner ecosystem and improving client experience. She has a background in both B2B and B2C sectors, providing a broad range of expertise to her new position.

"I am thrilled and honoured to join Myriad360 as its first chief marketing officer," Halterman commented. "Myriad360 has built a remarkable foundation, and I look forward to advancing the brand through innovative strategies and meaningful client experiences. Together, we will accelerate our national expansion, strengthen our partner relationships and deepen our commitment to delivering unparalleled client satisfaction."

Halterman has previously been recognised as a six-time CRN Women of the Channel honoree and a three-time President's Club recipient. Her career achievements underscore her impact in the technology sector, particularly in driving revenue growth and developing high-performing global teams. She holds qualifications from UC Berkeley's Executive Leadership Program and George Washington University's Strategic Communications programme.

Aside from her professional accolades, Halterman is dedicated to mentoring women in technology and fostering collaboration between marketing and sales teams to achieve remarkable enterprise results. Outside of work, she enjoys traveling, hiking, and spending time with her family.

Michael Sloan, Chief Revenue Officer at Myriad360, stated, "Samara's exceptional track record of marketing leadership and proven ability to drive transformative results made her the ideal choice to lead our marketing and partner management organisation. Her strategic vision and expertise in building high-performing teams will be instrumental in accelerating our growth and innovation as we continue to expand our market presence."