IT Brief India - Technology news for CIOs & IT decision-makers

Digital Marketing stories - Page 18

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Rotorua business scores Google Partner qualification
Mon, 13th Mar 2017
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martech
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google
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digital marketing
A Rotorua digital marketing firm celebrates as the sole Google Partner in the area, exemplifying exceptional AdWords prowess and client growth.
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Brother AU shares most successful reseller promotion to date
Wed, 22nd Feb 2017
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sdn
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network infrastructure
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partner programmes
​Brother Australia recently celebrated the success of their award-winning 2015 channel sales ‘100K Prize Giveaway’ promotion.
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Social media takes over TV as key influencer of consumers
Thu, 16th Feb 2017
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martech
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digital marketing
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social media
Social media has overtaken TV as the key influencer in consumer decision making, according to a report by Teradata.
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Where is virtual reality headed in 2017?
Thu, 9th Feb 2017
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ar, vr & metaverse
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digital marketing
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ar
It is anticipated that in 2017, there will be a wave of 360° content making an appearance as brands take the VR plunge.
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New year, new you? How to get your business in the spotlight
Wed, 25th Jan 2017
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martech
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digital marketing
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advertising
If your resolution was to get your business in the spotlight and top of mind amongst a relevant audience, there’s hope for you yet.
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Salesforce kicks off 2017 with major new Spring release
Fri, 20th Jan 2017
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data analytics
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martech
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partner programmes
Salesforce recently made their release notes officially available, and there is little doubt that Spring ’17 is a big update.
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An app for ads on your phone? Kiwi company spreads its wings
Tue, 17th Jan 2017
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martech
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digital marketing
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advertising
​Who would have thought that people would be willing to download an app that displays ads on their phones? Postr has secured $3m investment into APAC.
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Pure SEO helping businesses climb the ladder of search results
Tue, 17th Jan 2017
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martech
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unitec
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digital marketing
Search engines. A crucial feature of the modern era – fail to master their ins and outs and you essentially fail to do business. Here's a solution.
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Grumpy tech guy: Google marketing
Mon, 28th Nov 2016
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google
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digital marketing
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chromecast
Okay, so I get that NZ is a pimple at the arse end of the world and that we're never going to be a priority for Google.
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The top 7 marketing tools and apps for Salesforce
Thu, 24th Nov 2016
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data analytics
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martech
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cdp
We've chosen the top 7 tools & apps for Salesforce users to consider when it comes to marketing and marketing automation.
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2016 sees TechDay double in size – our highlights for the year
Mon, 21st Nov 2016
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martech
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digital advertising
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techday
We got a full head of steam up following the digital-only decision last year, and we certainly haven’t slowed that train of growth in 2016.
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Invite us to your party and we'll publish a story #PartyWatch
Fri, 18th Nov 2016
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martech
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digital marketing
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techday
TechDay's #PartyWatch offers free festive publicity; simply share your Christmas bash invites and tales with us!.
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Gartner: Use dashboards to move beyond messy data
Tue, 1st Nov 2016
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saas
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data analytics
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martech
Can dashboard providers help marketers wrangle messy data? Check out our new Market Guide for answers. #marketingdata #datamanagement.
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Aussie MarTech innovator wins big in the GC
Thu, 27th Oct 2016
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martech
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digital marketing
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blirt
Blirt, a leading MarTech group, has been recognized for its innovation by winning the Mayor's Innovation GC Award at the Gold Coast Business Excellence Awards.
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New business incubator set to help Kiwi companies grow marketing efforts
Tue, 18th Oct 2016
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digital marketing
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accelerator
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inbound marketing
T'is the season for accelerator programmes, with the launch of a new incubator designed to help SMBs and Kiwi companies grow their marketing efforts.
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Hi-tech Kiwi businesses need to be 'more adventurous' with marketing
Mon, 17th Oct 2016
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martech
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digital marketing
New Zealand's hi-tech industry needs to focus on sales efficiency to grow, says new Market Measures report.
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Survey finds publishers better than non-publishers on every measure of ad effectiveness
Thu, 13th Oct 2016
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digital marketing
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techday
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digital advertising
A recent survey has made it clear – digital ads on publishers’ websites get more attention from readers and have a bigger impact on brand lift.
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Gartner asks: Is your brand too self-involved?
Mon, 10th Oct 2016
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gartner
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digital marketing
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analyst report
It’s time to get our heads out of the river. To earn customers for life, marketers need to look beyond themselves.
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The eight product lines that make up Salesforce
Tue, 4th Oct 2016
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uc
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crm
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data analytics
Discover the eight diverse 'Clouds' powering Salesforce's rise as a titan in cloud-based enterprise solutions since 1999.
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Taupo tech success story great news for regional economies
Wed, 21st Sep 2016
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martech
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traff1k d1g1tal
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taupo
Traff1k D1g1tal has become one of the country's latest international success stories, and now the company has been recognised by Amy Adams.