Digital Marketing stories - Page 18
Rotorua business scores Google Partner qualification
Mon, 13th Mar 2017
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martech
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google
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digital marketing
A Rotorua digital marketing firm celebrates as the sole Google Partner in the area, exemplifying exceptional AdWords prowess and client growth.
Brother AU shares most successful reseller promotion to date
Wed, 22nd Feb 2017
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sdn
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network infrastructure
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partner programmes
Brother Australia recently celebrated the success of their award-winning 2015 channel sales ‘100K Prize Giveaway’ promotion.
Social media takes over TV as key influencer of consumers
Thu, 16th Feb 2017
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martech
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digital marketing
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social media
Social media has overtaken TV as the key influencer in consumer decision making, according to a report by Teradata.
Where is virtual reality headed in 2017?
Thu, 9th Feb 2017
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ar, vr & metaverse
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digital marketing
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ar
It is anticipated that in 2017, there will be a wave of 360° content making an appearance as brands take the VR plunge.
New year, new you? How to get your business in the spotlight
Wed, 25th Jan 2017
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martech
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digital marketing
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advertising
If your resolution was to get your business in the spotlight and top of mind amongst a relevant audience, there’s hope for you yet.
Salesforce kicks off 2017 with major new Spring release
Fri, 20th Jan 2017
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data analytics
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martech
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partner programmes
Salesforce recently made their release notes officially available, and there is little doubt that Spring ’17 is a big update.
An app for ads on your phone? Kiwi company spreads its wings
Tue, 17th Jan 2017
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martech
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digital marketing
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advertising
Who would have thought that people would be willing to download an app that displays ads on their phones? Postr has secured $3m investment into APAC.
Pure SEO helping businesses climb the ladder of search results
Tue, 17th Jan 2017
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martech
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unitec
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digital marketing
Search engines. A crucial feature of the modern era – fail to master their ins and outs and you essentially fail to do business. Here's a solution.
Grumpy tech guy: Google marketing
Mon, 28th Nov 2016
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google
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digital marketing
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chromecast
Okay, so I get that NZ is a pimple at the arse end of the world and that we're never going to be a priority for Google.
The top 7 marketing tools and apps for Salesforce
Thu, 24th Nov 2016
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data analytics
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martech
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cdp
We've chosen the top 7 tools & apps for Salesforce users to consider when it comes to marketing and marketing automation.
2016 sees TechDay double in size – our highlights for the year
Mon, 21st Nov 2016
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martech
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digital advertising
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techday
We got a full head of steam up following the digital-only decision last year, and we certainly haven’t slowed that train of growth in 2016.
Invite us to your party and we'll publish a story #PartyWatch
Fri, 18th Nov 2016
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martech
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digital marketing
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techday
TechDay's #PartyWatch offers free festive publicity; simply share your Christmas bash invites and tales with us!.
Gartner: Use dashboards to move beyond messy data
Tue, 1st Nov 2016
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saas
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data analytics
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martech
Can dashboard providers help marketers wrangle messy data? Check out our new Market Guide for answers. #marketingdata #datamanagement.
Aussie MarTech innovator wins big in the GC
Thu, 27th Oct 2016
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martech
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digital marketing
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blirt
Blirt, a leading MarTech group, has been recognized for its innovation by winning the Mayor's Innovation GC Award at the Gold Coast Business Excellence Awards.
New business incubator set to help Kiwi companies grow marketing efforts
Tue, 18th Oct 2016
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digital marketing
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accelerator
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inbound marketing
T'is the season for accelerator programmes, with the launch of a new incubator designed to help SMBs and Kiwi companies grow their marketing efforts.
Hi-tech Kiwi businesses need to be 'more adventurous' with marketing
Mon, 17th Oct 2016
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martech
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digital marketing
New Zealand's hi-tech industry needs to focus on sales efficiency to grow, says new Market Measures report.
Survey finds publishers better than non-publishers on every measure of ad effectiveness
Thu, 13th Oct 2016
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digital marketing
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techday
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digital advertising
A recent survey has made it clear – digital ads on publishers’ websites get more attention from readers and have a bigger impact on brand lift.
Gartner asks: Is your brand too self-involved?
Mon, 10th Oct 2016
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gartner
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digital marketing
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analyst report
It’s time to get our heads out of the river. To earn customers for life, marketers need to look beyond themselves.
The eight product lines that make up Salesforce
Tue, 4th Oct 2016
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uc
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crm
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data analytics
Discover the eight diverse 'Clouds' powering Salesforce's rise as a titan in cloud-based enterprise solutions since 1999.
Taupo tech success story great news for regional economies
Wed, 21st Sep 2016
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martech
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traff1k d1g1tal
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taupo
Traff1k D1g1tal has become one of the country's latest international success stories, and now the company has been recognised by Amy Adams.