Boomi appoints Diane Fanelli as Chief Revenue Officer for global growth
Boomi has announced the appointment of Diane Fanelli as its new Chief Revenue Officer.
Fanelli is set to oversee Boomi's worldwide revenue organisation, which includes responsibility for customer partnerships, global go-to-market strategies, and sales execution as the company continues its international expansion in the enterprise technology sector.
Reporting directly to Steve Lucas, Chairman and Chief Executive Officer at Boomi, Fanelli brings three decades of global leadership experience to the role. She has previously held senior positions at Citrix and SAP, focusing on driving revenue growth, customer success, and fostering global teams.
Most recently, Fanelli served as Chief Operating Officer at iCIMS. During her more than 20 years at SAP, she led go-to-market initiatives and built teams across North America, Asia Pacific, and Europe, supporting the adoption of new technologies among a diverse client base.
Leadership appointment
Steve Lucas, Chairman and CEO at Boomi, said Fanelli's appointment would bolster Boomi's ongoing strategy to service large-scale enterprises and deliver data-driven outcomes through its enterprise integration and automation suite.
"Boomi's enterprise integration and automation suite has positioned us to best serve the largest organisations in the world, delivering the industry's leading AI-driven results," said Steve Lucas, Chairman and CEO at Boomi. "Diane's scale and experience will accelerate that mission, helping us continue to expand globally and drive measurable outcomes for our customers."
Fanelli is expected to play a central role in expanding Boomi's global reach and aiding the company's efforts to help large organisations connect systems and automate processes using agentic AI technology.
Global growth ambitions
On her appointment, Fanelli emphasised the opportunity to contribute to Boomi's overall strategy at a time when enterprises are seeking effective ways to integrate and automate data-driven solutions.
"Joining Boomi at this pivotal moment presents an incredible opportunity to shape how enterprises connect, automate, and activate," said Fanelli. "As organisations embrace agentic AI, Boomi is uniquely positioned to deliver measurable impact through its unified platform. I look forward to partnering with our customers and teams worldwide to advance growth and unlock new value."
Boomi's platform is positioned as a unified solution for integration, automation, data management, API management and AI-driven agent operations. The company states it is trusted by more than 25,000 customers and is supported by a network of over 800 partners worldwide.
Extensive industry experience
Fanelli's experience in building high-performing multinational teams and driving technology adoption is anticipated to align with Boomi's customer-focused approach. Her background includes extensive work in advancing go-to-market strategies across different regions and supporting enterprise clients transitioning to more automated and integrated technology infrastructures.
According to Boomi, Fanelli will also support the company's focus on aiding organisations as they adopt new agentic AI capabilities. The role encompasses both strategic expansion and supporting customer success initiatives, with an emphasis on measurable outcomes.
Boomi highlights the growing importance of AI-driven automation as more enterprises seek efficient ways to manage data, streamline workflows, and respond to the demands of digital transformation on a global scale.
The appointment of Fanelli is aligned with Boomi's commitment to expanding its footprint and enhancing its platform's value proposition as global enterprises invest in advanced integration and automation tools.
