A/B testing stories - Page 2

As AI's influence on marketing and customer experience intensifies, experts from Klaviyo, Jitterbit, and Canva share varied insights on its future impact.

Topsort has teamed up with Weee!, the largest Asian supermarket online in the US, to enhance retail media, aiming to empower sellers and boost visibility.

Yuno has launched Smart Routing, an automated payment solution to optimise processes for merchants, enhancing approval rates and reducing costs.

Amplitude's 2024 Next Hottest Products Report reveals five leading products boasting over 200% growth through effective customer engagement strategies.

Ocado Retail partners with Zitcha to launch Ocado Ads, a new retail media platform aiming to personalise advertising and drive growth in the UK’s fastest-growing grocer.

New Relic launches support for RISE With SAP, offering unified monitoring to enhance cloud transformation, efficiency, and customer experience for enterprises.

Umbraco acquires uMarketingSolutions to integrate advanced analytics, personalisation, and marketing automation into its CMS platform, enhancing user engagement and conversion.

Elastic's Elasticsearch Open Inference API now supports Amazon Bedrock-hosted models, enhancing developers’ ability to create RAG applications with ease.

Elastic has launched Playground, a low-code tool to simplify the development of Retrieval-Augmented Generation apps, enhancing user interaction with Elasticsearch.

A vital component in meeting our customers’ needs and wants has been establishing a culture of experimentation.