IT Brief India - Technology news for CIOs & IT decision-makers

Business Intelligence (BI) stories - Page 46

The prevalence of computers in business (and everywhere) generates enormous quantities of data. Business Intelligence seeks to extract further value from this data (after it has served its immediate purpose, and is shunted off to storage) through analysis and contextualization. If data is described as the ‘new oil’, BI is the derricks tapping the well. BI generally requires uniform data before analysis can take place, with data extracted from source systems and loaded into secondary structures such as ‘data warehouses/lakes’. The analysis outputs are typically sent to managers and executives within the business in the form of reports (or managers are equipped with the tools to create their own reports) assessing performance, providing insights or identifying opportunities.
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Adobe unveils Real-Time Customer Data Platform innovations
Fri, 24th Mar 2023
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data analytics
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cx
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martech
Adobe's latest innovations are designed to enable superior prospecting and conversion, enhanced B2B account-based marketing and richer personalisation.
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Adobe announces new Product Analytics in Experience Cloud
Fri, 24th Mar 2023
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data analytics
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bi
The new application reimagines the product analytics category by unifying customer journey insights across marketing and product.
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Only 43% of data and analytics teams provide value: Gartner
Wed, 22nd Mar 2023
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data analytics
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data science
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bi
According to a new Gartner survey, less than half of data and analytics leaders reported that their team is effective in providing value to their organisation.
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Cohesity appoints Kit Beall as CRO
Wed, 22nd Mar 2023
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uc
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data protection
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dr
Kit Beall joins Cohesity as Chief Revenue Officer (CRO) from VMware, bringing over 30 years of experience in enterprise tech.
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Keysight introduces a new unified digital learning platform
Mon, 20th Mar 2023
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edutech
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paas
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data analytics
The platform will provide educators and students with one-stop access to lab resources, measurement analysis tools, and industry-relevant learning resources.
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Adobe Champion Frederik Werner joins Nordic marketing data governance platform Accutics
Fri, 17th Mar 2023
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data analytics
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digital marketing
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bi
Frederik Werner, who previously served as a Practice Lead Analytics for DHL, has been appointed as Solution Architect at Nordic platform Accutics.
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CoreLogic Australia partners with Snowflake to bring Market Trends to more
Fri, 17th Mar 2023
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data analytics
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martech
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partner programmes
CoreLogic Australia teams up with Snowflake to launch Market Trends solution on Snowflake Marketplace, offering seamless access to 40 years of property metrics.
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Amperity chosen to maximise MillerKnoll's omnichannel data
Thu, 16th Mar 2023
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data analytics
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martech
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omnichannel
The company needed a comprehensive solution to meet the evolving preferences and behaviours of consumer shopping.
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Customer experience: how the most popular metrics can lead you astray
Wed, 15th Mar 2023
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data analytics
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digital transformation
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cx
Using the wrong metrics to measure customer experience can be misleading. Averages and Net Promoter Score are often misapplied. #customerexperience.
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HubSpot Hires New JAPAC VP & Managing Director Dan Bognar
Wed, 15th Mar 2023
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crm
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data analytics
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martech
HubSpot has appointed Dan Bognar, former EVP+CCO of Salesforce, as JAPAC Vice President and Managing Director, aiming to enhance its regional market.
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Data reduces uncertainty and drives better decisions
Wed, 15th Mar 2023
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data analytics
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martech
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cdp
While Australian business leaders know using data is important, the vast majority are not harnessing its power for better decision-making and business results.
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APAC organisations aren't preparing for a cookieless future - report
Wed, 15th Mar 2023
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data analytics
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martech
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cdp
Adobe finds that brands in APAC are not evolving their data strategies, with 79% still relying on third-party cookies.
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2023 will see increase in cloud investment in Asia: Alibaba
Tue, 14th Mar 2023
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hybrid cloud
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data analytics
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public cloud
As security, local support and pricing continue to drive public cloud adoption, four in five businesses in Asia are planning a complete cloud migration by 2024.
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Video: 10 Minute IT Jams - An update from n3 Hub
Mon, 13th Mar 2023
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data analytics
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martech
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cdp
Damian Williams, CTO at n3 Hub, joins us today to tell us more about the company and some of the issues its customers should know about.
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Salesforce launches Einstein GPT, a world first in AI CRM tech
Wed, 8th Mar 2023
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crm
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data analytics
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martech
Salesforce has officially launched Einstein GPT, the world's first generative AI CRM technology, which delivers AI-created content across key interactions.
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IWD 2023: Promoting diversity in the data analytics workforce
Wed, 8th Mar 2023
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data analytics
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dei
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women in technology
Diversity is crucial in data analytics for better decision-making. Alteryx promotes diversity through education and mentorship programs.
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HPE’s Aruba finds business leaders lack network understanding
Tue, 7th Mar 2023
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network infrastructure
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data analytics
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digital transformation
One in four business leaders lack understanding of enterprise networks, potentially hindering digital transformation, according to Aruba's research.
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Domo appoints founder Josh James as new CEO
Tue, 7th Mar 2023
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data analytics
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bi
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big data
Domo announced founder Josh James will replace John Mellor as CEO as the company looks to drive growth, with a new CFO and CRO also named.
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Workday appoints Paul Henaghan as President of APJ
Tue, 7th Mar 2023
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data analytics
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planning
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hcm
Workday appoints Paul Henaghan as president of Asia Pacific and Japan, as the enterprise SaaS applications vendor looks to expand its footprint.
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Dubber and Virgin Media O2 expand unified comms partnership
Fri, 3rd Mar 2023
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uc
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data analytics
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partner programmes
The expanded partnership gives customers an increased range of mobile recording services and access to connected systems via one platform.