Digital Media stories - Page 2

Melissa Verner Green has been appointed General Manager of WSM Sports to drive growth and athlete partnerships within the Launchd Group's expanding sports division.

A global toy brand’s shoppable TV campaign more than doubled sales by enabling parents to buy toys seamlessly via connected TV and QR codes.

Shopfully appoints Blake Wright as Sales Director in Australia to expand its retail media presence and drive growth across digital and omnichannel platforms.

Merchantwise Group has acquired Jaywing and Frank Digital in its largest deal, boosting its marketing and media capabilities in Australia.

Alison Young has been appointed CEO of Kansys, tasked with driving growth and integrating AI to enhance its billing and financial solutions across industries.

JCDecaux has launched a renewable-energy-powered digital media network at Melbourne's Southern Cross Station, featuring 3D screens and experiential zones.

Tessa Ohlendorf has been named President, North America at digital media agency Coegi, focusing on growth and AI integration across the US and Canada.

Leaseweb launches S3-compatible Object Storage in Singapore, offering scalable, cost-effective, and secure data storage with local compliance and no egress fees via its CDN.

8x8 launches The Power of You campaign, spotlighting customer achievements and experiences over product features in a human-centred approach.

In Marketing We Trust announces key leadership promotions and forms its first advisory board to accelerate global growth and enhance client services.

Acast and Magnite partner to simplify global podcast advertising, offering unified access to 140,000+ podcasts and boosting programmatic audio adoption worldwide.

Fire on the Hill launches GEO service to help brands shape and track their presence in AI-generated search results, boosting visibility and trust.

New Adobe research reveals most Australians find tax filing tough, but growing use of AI tools like Acrobat AI Assistant offers fresh hope and support.

Sage appoints Damon Scarr as General Manager for Asia Pacific to drive growth and expand its AI-powered finance solutions across the region.

Mediaocean has promoted Drew Kane to Chief Product Officer and Stephanie Dorman to Chief Operating Officer as its Prisma platform targets global growth.

Labelium acquires generative SEO firm reegen.ai and appoints its founder Ben Gibson as UK CEO to boost AI-driven marketing growth.

CommBank unveils its Doubt Never Did campaign, inspiring Australians to overcome doubt and pursue personal dreams with confidence and support.

Interplay Media appoints Scott Hughes in Auckland to expand programmatic ad services and launch interactive products for New Zealand publishers.

Yahoo DSP has expanded its partnership with Media Tonic to support independent media agencies in Victoria, enhancing digital media services and sales coverage.

Taboola has unveiled Predictive Audiences, an AI-powered tool on its Realize platform to boost ad targeting and improve conversion rates for advertisers.