Infobip stories
Many global brands are failing to match CX spending with the systems needed for AI-led customer journeys, according to new research.
Fans of TGR Haas can now get live race data and quizzes in chat as Formula One teams race to deepen digital loyalty.
The new system aims to help businesses turn stalled generative AI pilots into measurable returns by unifying customer data and oversight.
AI is now being woven into product development and internal workflows as the cloud communications group marks 20 years in business.
Infobip data shows single-channel alerts collapsing as brands pivot to omnichannel, AI-led conversations across SMS, RCS, WhatsApp and voice.
From war-time basketball courts to steering Infobip's EMEA engine, a former “assist queen” shows how giving to others drives global growth.
Infobip launches AgentOS, an AI orchestration layer unifying customer data and channels so autonomous agents can manage and personalise service.
Infobip tops Juniper RCS for Business 2026 leaderboard, hailed as leading Established Leader on reach, innovation and operator ties.
Infobip upgrades its WhatsApp Marketing Messages API with optimisation tools that lift delivery rates and boost ROI by over 60%.
Infobip promotes four long-serving executives to refreshed leadership roles, adding a Chief Innovation Officer and elevating alliances to the Board.
Infobip named a growth and innovation leader in Frost & Sullivan's latest CPaaS report, praised for cross-channel AI-driven communications.
AI is transforming loyalty from points to real-time, personalised journeys as super apps and agentic engagement engines rapidly take hold.
Infobip logs 12.2 billion Cyber Week interactions as retailers drive a 277% Black Friday surge in rich messaging such as RCS and WhatsApp.
A global survey reveals shoppers increasingly expect early, personalised holiday deals and trust AI for recommendations, urging retailers to act faster and smarter.
Fraud fears and rising smishing are pushing UK firms towards verified RCS and AI-led omnichannel chats, a new study finds.
UK startups can tap about GBP £45,000 in credits and mentoring as the five-year-old programme helps them avoid building communications systems from scratch.
Agentic AI Foundation taps AWS executive David Nalley as board chair while expanding to 146 members to push standards for agent-based AI.
UK airlines are deploying agentic AI and WhatsApp chatbots to cut airport queues, ease staff strain and manage growing border disruption.
Infobip urges UK retailers to use RCS and WhatsApp to cut returns disruption as annual costs are forecast to top GBP £27 billion.
Infobip forecasts that AI, ethical messaging, and new channels like RCS will transform UK customer experience by 2026, focusing on real-time personalisation and trust.
