Twitch stories
Growth is expected to ease to 11.5% in 2027 as retail media matures, with Amazon still dominating US and European ad spend.
Players will get branded in-game items and creator tools as Logitech G deepens its reach inside one of gaming's biggest shooter launches.
Demand for plug-and-play creator audio is rising, with the three new models pitched at streamers, podcasters and gamers using home setups.
Consumer and entertainment brands now have a new AI tool as Clouted secured USD $7 million to automate campaign planning, distribution and optimisation.
Creative teams can now use FAUNA’s visual canvas to build repeatable workflows, after FLORA said it has raised USD $52 million to date.
Users can now check suspicious images, video and audio in real time as concern mounts over AI-generated content spreading online.
Taboola appoints former Amazon and NBCUniversal executive Krishan Bhatia as its first chief business officer to lead global sales and partnerships.
Avast rolls out Deepfake Guard for Windows and takes Scam Guardian global on mobile in a push to combat rising video-led fraud.
Social media creators urged to treat content as a business as dashboard payouts ignore platform cuts, tax and rising running costs.
Research finds Facebook, WhatsApp, and TikTok most privacy-invasive, while Discord tops the list for safeguarding user data and resisting AI training use.
NVIDIA and Microsoft boost AI on Windows RTX PCs and Azure with new tools, microservices, and plug-ins for faster, easier AI development and deployment.
Live streaming heightens online engagement, outpacing TV shows in views, with its raw, unfiltered content and real-time audience interaction, becoming a prime avenue for growing virtual communities.
Professional gamers and streamers get new gear and software as Logitech G broadens its range into sim racing and lower-priced devices.
A survey of 9,000 gamers suggests frustration is fleeting, with most rage quitters returning to play within hours and enjoying it more.
Amazon Ads links its DSP with Spotify in Australia, giving brands programmatic access to streaming audio and video ads in one platform.
A growing underground market for video game cheats has swelled into a USD $8.5 billion industry, outstripping esports and Twitch revenues.
Avast rolls out Deepfake Guard for Windows and expands Scam Guardian on mobile, promising real-time protection from AI-powered scams.
InfoSum has launched integrations with Amazon Ads, enabling advertisers to securely activate first-party insights across Amazon DSP and Marketing Cloud.
The Royal Flying Doctor Service in Queensland is engaging gamers to fundraise via streams, boosting emergency healthcare in rural communities through their May campaign.
Aleph boosts businesses across 20 European and MENA countries, extending Amazon Ads services to propel local enterprises into international markets.
