Consumer expectations stories - Page 2
Survey: marketers call for new ad verification models
Fri, 22nd Nov 2024
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uc
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martech
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collaboration
A new Mediaocean survey reveals 66% of marketers seek positive ad verification models, citing rising costs and limited provider choices as key concerns.
Mitel launches AI-powered platform for enhanced CX management
Tue, 19th Nov 2024
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hybrid cloud
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data analytics
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digital transformation
Mitel has launched its AI-powered customer experience platform, Mitel CX, to help organisations enhance engagement and meet rising consumer expectations.
ProGlove launches smart scanner rental for peak season
Fri, 15th Nov 2024
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financial systems
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supply chain
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scanner
ProGlove launches a flexible rental programme for its MARK smart scanners, aiding warehouse operators during the busy holiday season.
SOTI forecasts Australian eCommerce trends for 2025
Mon, 11th Nov 2024
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data protection
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digital transformation
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iot security
SOTI's research reveals that by 2025, Australian eCommerce will be shaped by demands for quicker service, stringent data protection, and enhanced transparency.
NICE's 2024 happiness index links AI to customer satisfaction
Fri, 21st Jun 2024
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uc
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cx
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martech
NICE's 2024 International Happiness Index highlights a 78% consumer endorsement for AI in customer service to boost satisfaction and loyalty, urging businesses to adapt.
Adobe unveils Firefly & Custom Models to harness GenAI advances
Wed, 27th Mar 2024
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martech
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genai
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ai
Adobe shakes up content creation with the launch of Firefly Services and Custom Models, harnessing generative AI to streamline productivity and personalise brand content.
Looking ahead: The great marketing technology transition
Fri, 9th Feb 2024
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uc
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digital transformation
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cx
Rising consumer expectations and digitisation push businesses to upgrade legacy systems for advanced, cloud-based platforms for improved customer engagement and long-term growth.
Appdome reveals consumer expectations for enhanced mobile app security
Tue, 19th Dec 2023
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malware
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physical security
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breach prevention
Appdome's 2023 Global Consumer Expectations survey shows an 82.4% of users advocating for proactive mobile fraud prevention.
Deciphering the impact of reviews on small businesses in the digital age
Fri, 15th Sep 2023
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cx
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martech
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partner programmes
Just as businesses adapt and evolve their strategies, consumers, too, are continually shaping and reshaping their criteria for evaluation.
Research finds more than half of APAC consumers think customer service is an afterthought
Thu, 20th Jan 2022
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crm
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cx
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martech
Zendesk's annual research has uncovered a gap between consumer expectations and company actions regarding customer service.