Cookies stories - Page 2
![Story image](../../../../../uploads/story/2022/06/16/preview_GettyImages-1315143480.webp)
Adobe updates CDP, puts first-party data front and centre
Thu, 16th Jun 2022
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data analytics
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martech
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planning
Adobe has updated its customer data platform (CDP), Adobe Real-Time CDP, to help brands transition from third-party cookies to first-party data.
![Story image](../../../../../uploads/story/2022/05/05/preview_Norton_AntiTrack.webp)
Hands-on review: Norton Anti Track 19 software
Thu, 5th May 2022
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gaming
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reviews
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digital entertainment
Norton's AntiTrack 19 software offers users the chance to browse the internet anonymously, obscuring website cookies and fingerprinting attempts.
![Story image](../../../../../uploads/story/2022/04/28/preview_GettyImages-1288603413.webp)
Five ways marketers can satisfy their 'sweet tooth' in a cookie-less world
Thu, 28th Apr 2022
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crm
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data analytics
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cx
We’ve been discussing the death of the cookie for a long time. Google announced plans to entirely phase out third-party cookies within two years.
![Story image](../../../../../uploads/story/2022/04/08/preview_GettyImages-1051616786.webp)
First-party data: A reason to celebrate
Fri, 8th Apr 2022
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data analytics
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cx
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martech
Brands are turning to first-party data as third-party data becomes less reliable and privacy changes decrease its value.
![Story image](../../../../../uploads/story/2022/03/17/preview_GettyImages-1254895286.webp)
Adobe expands Experience Platform with Segment Match
Thu, 17th Mar 2022
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data analytics
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martech
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cdp
Adobe has revealed Segment Match, a new segment-sharing service for its Experience Platform, designed to power the data-sharing ecosystem.
![Story image](../../../../../uploads/story/2022/01/10/preview_GettyImages-1022855588.webp)
Data derived from customer loyalty: more valuable than ever before?
Mon, 10th Jan 2022
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data analytics
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martech
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cdp
With the death of cookies, the 'value exchange' between businesses and their customers' willingness to share personal data has never been so important.
![Story image](../../../../../uploads/story/2021/04/28/preview_GettyImages-1206098096.webp)
With death of third-party cookies on horizon, Adobe provides marketers with alternative
Wed, 28th Apr 2021
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data analytics
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martech
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cdp
Adobe says adopting a first-party strategy, whereby quality, permission-based data is placed at the centre of customer engagements, is the future.
![Story image](../../../../../uploads/story/2020/04/07/preview_cookie.webp)
Google Chrome postpones changing cookie policy in wake of COVID-19
Tue, 7th Apr 2020
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data privacy
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cybersecurity
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cybersafety
Google Chrome delays its SameSite Cookie policy update due to COVID-19, to ensure stability for essential services websites like banking and healthcare.
![Story image](../../../../../uploads/story/2016/03/02/preview_cookies.webp)
What's the latest weapon in the fight against malware?
Wed, 2nd Mar 2016
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malware
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firewalls
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network infrastructure
Palo Alto Networks embarked on a research project using known malicious servers to discover whether cookies can help understand malware identity.
![Story image](../../../../../uploads/story/2014/12/05/preview_164391354.webp)
Perfecting an online privacy policy
Wed, 26th Jun 2013
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data privacy
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data collection
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cookies
The security of personal data is top of everyone’s mind when surfing the web, but how do you keep information coming through your school’s website secure?.
![Story image](../../../../../uploads/story/2014/12/05/preview_radium_one_logo.webp)
RadiumOne leads way on social data advertising
Mon, 23rd May 2011
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social media
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sharethis
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market
RadiumOne dominates social-data advertising, boosting retailer returns from USD $8 to USD $14 per ad dollar, now acquiring widget firms to solidify hold.