IT Brief India - Technology news for CIOs & IT decision-makers

Customer engagement stories - Page 20

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Hexaware launches AI app for eCommerce product descriptions

Mon, 15th Jul 2024
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digital transformation
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Hexaware's new Gen AI App, now available on AWS Marketplace, helps eCommerce retailers automate product descriptions and boost customer engagement through AI.
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Goodman Group appoints Giles Proctor as VP of Data Centres

Fri, 5th Jul 2024
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Goodman Group names Giles Proctor as VP of Data Centres, leveraging his 25 years of expertise to enhance customer engagement and bolster global infrastructure.
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Amperity honoured by Databricks for customer data solutions

Fri, 14th Jun 2024
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Amperity has won Databricks' Communications, Media and Entertainment Partner of the Year Award, recognising their exceptional work in enhancing customer data management and revenue generation for brands like Paramount and Vail Resorts.
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Sendbird launches advanced AI chatbot for Shopify merchants

Fri, 14th Jun 2024
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commerce systems
Sendbird launches an AI chatbot for Shopify, powered by GPT-4o, enabling 4.6 million merchants to enhance customer interactions with no-code integration.
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SAP Emarsys launches AI-driven tools in latest update

Fri, 14th Jun 2024
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SAP Emarsys unveils its latest update, integrating AI-driven tools like AI Subject Line Generator and AI Product Finder to bolster marketing campaigns.
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Five9 & Salesforce collaborate on AI solutions for contact centres

Tue, 11th Jun 2024
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Five9 and Salesforce have launched a new AI-enhanced integration aimed at revolutionising contact centres. The upgrade promises to boost agent efficiency and customer satisfaction.
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AI in Commerce: Why retailers need to beware

Tue, 11th Jun 2024
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Retailers must tread cautiously with AI technology, where data quality and ethical use are critical for truly beneficial outcomes.
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Adobe introduces AEP AI Assistant to boost enterprise productivity

Fri, 7th Jun 2024
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Adobe has launched the AEP AI Assistant, offering generative AI capabilities to enhance productivity in enterprise software applications, with broad integration across Adobe Experience Cloud.
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First-party data getting you down? 5 Tactics that will take you from zero to hero

Thu, 6th Jun 2024
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data science
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Struggling with first-party data? Master these 5 tactics to overcome messy data, lack of strategy, and access issues, and transform your approach.
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Twilio debuts Linked Audiences & Data Graph for Segment CDP

Thu, 6th Jun 2024
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data analytics
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Twilio introduces Linked Audiences and Segment Data Graph, enhancing Twilio Segment's integration with data warehouses for real-time, actionable customer insights.
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AliExpress to give away UEFA EURO 2024 tickets in promotions

Tue, 4th Jun 2024
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AliExpress is set to enhance its promotional campaigns by giving away 1,000 UEFA EURO 2024 tickets, bolstering its global consumer engagement with exciting football-themed activities.
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Newgen Software launches LumYn to transform banking AI

Thu, 30th May 2024
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data privacy
Newgen Software launches LumYn, an AI-driven hyper-personalisation platform set to transform customer engagement and profitability in the banking sector globally.
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Altium expands in Bangalore to boost India's electronics sector

Mon, 27th May 2024
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Altium is pouring resources into Bangalore, aligning with India's 'Make in India' drive to tap into its electronics market. This expansion includes a new office and educational initiatives.
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Salesforce enhances Einstein Copilot AI for marketers & merchants

Fri, 24th May 2024
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Salesforce has unveiled new Einstein Copilot features aimed at marketers and merchants, enhancing AI-driven customer interaction and business efficiency.
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AI seen as key to tackling customer churn in Australian firms

Fri, 24th May 2024
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data analytics
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Australian businesses are increasingly concerned about customer churn, with 97% adopting AI to enhance customer experience, despite cybersecurity and cost worries.
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Exclusive: How Cado Security continues to innovate

Tue, 21st May 2024
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In talks with CEO James Campbell, detrimental digital threats are tackled by cybersecurity firm, Cado Security, through innovative solutions and strategic growth.
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Vudoo partners with AWS to revolutionise shoppable video tech

Mon, 20th May 2024
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public cloud
Melbourne's Vudoo partners with Amazon Web Services, elevating its status as a top eCommerce tech provider through innovative in-stream checkout technology.
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SAS & NET2GRID join forces to transform energy intelligence

Fri, 17th May 2024
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digital transformation
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NET2GRID and SAS have partnered to revolutionise customer intelligence and DER grid planning in the energy sector with advanced AI and analytics tools.
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Infosys teams up with SAP Emarsys to boost customer engagement

Thu, 16th May 2024
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Infosys partners with SAP Emarsys to revolutionise customer engagement with AI-driven, cross-channel marketing campaigns, enhancing both revenue and loyalty.
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DataStax to launch AI-integrated data platforms HCDP & DSE 6.9

Thu, 16th May 2024
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DataStax is set to revolutionise enterprise data with the upcoming launch of its Hyper-Converged Data Platform and DSE 6.9, promising advanced AI and vector search capabilities.