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Customer engagement Stories - Page 25

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Customer engagement stories

MHP & Adobe partner to advance AI-powered customer journeys
Digital Transformation

MHP & Adobe partner to advance AI-powered customer journeys

MHP and Adobe partner to enhance AI-driven, personalised customer journeys, combining consulting expertise with advanced digital solutions and platforms.

By Kaleah Salmon • 3 min read • Thu, 16th Oct 2025
Twilio unveils new data features to boost enterprise engagement
Customer Experience

Twilio unveils new data features to boost enterprise engagement

Twilio launches new data features like Granular Observability and expanded APIs to help enterprises boost trusted customer engagement globally.

By Melvin Hipolito • 3 min read • Thu, 16th Oct 2025
Aldi wins top supermarket & brand honours at Real Media Awards
Customer Experience

Aldi wins top supermarket & brand honours at Real Media Awards

Aldi was crowned Supermarket Retailer and Brand of the Year at the 2025 Real Media Awards for its creative, multi-channel Christmas campaign.

By Melvin Hipolito • 4 min read • Thu, 16th Oct 2025
Outpost24 appoints Liz Drysdale as Chief Marketing Officer
Customer Experience

Outpost24 appoints Liz Drysdale as Chief Marketing Officer

Outpost24 has named Liz Drysdale as Chief Marketing Officer to lead global marketing and expand its cybersecurity brand and customer engagement.

By Jed Nykolle Harme • 3 min read • Thu, 16th Oct 2025
New Relic appoints Simon Rizkalla to drive APAC observability push
Digital Transformation

New Relic appoints Simon Rizkalla to drive APAC observability push

New Relic appoints Simon Rizkalla as VP of Customer Advocacy for Asia-Pacific and Japan to boost observability and AI-driven tech adoption.

By Melvin Hipolito • 3 min read • Wed, 15th Oct 2025
Verint named APAC AI vision leader in contact centre CX guide
Unified Communications

Verint named APAC AI vision leader in contact centre CX guide

Verint has been named a market leader in AI vision for contact centre customer experience platforms in Asia Pacific by CrayonIQ's new buyers guide.

By Sean Mitchell • 3 min read • Wed, 15th Oct 2025
Paragon appoints Stephen Lester as Group CTO to drive tech growth
Digital Transformation

Paragon appoints Stephen Lester as Group CTO to drive tech growth

Paragon Group appoints Stephen Lester as Group CTO to unify tech strategy and boost AI-driven growth across its global operations and client base.

By Jed Nykolle Harme • 3 min read • Wed, 15th Oct 2025
Why it's vital to bring all of your customers on your CX transformation journey
Data Analytics

Why it's vital to bring all of your customers on your CX transformation journey

Australian banks must use AI and personalised service to rebuild trust and enhance customer experience across all age groups and regions.

By Jeremy Thomas • 5 min read • Mon, 13th Oct 2025
Holiday sales success: essential insights for app marketers
Customer Experience

Holiday sales success: essential insights for app marketers

App marketers must start early, leverage AI, and optimise omnichannel strategies to capitalise on the 2025 holiday shopping surge amid evolving market challenges.

By Tiahn Wetzler • 4 min read • Sat, 11th Oct 2025
Adobe launches AI agents to streamline B2B marketing journeys
Customer Experience

Adobe launches AI agents to streamline B2B marketing journeys

Adobe launches AI agents within its B2B marketing tools to personalise interactions, streamline workflows, and speed up sales processes for businesses.

By Melania Watson • 4 min read • Fri, 10th Oct 2025
Google Cloud launches Gemini Enterprise to bring AI to all staff
Hybrid Cloud

Google Cloud launches Gemini Enterprise to bring AI to all staff

Google Cloud launches Gemini Enterprise, a platform to bring advanced AI tools and automation to all staff across businesses globally.

By Sean Mitchell • 6 min read • Fri, 10th Oct 2025
Hexaware urges unified AI strategy as CX scores continue to fall
Digital Transformation

Hexaware urges unified AI strategy as CX scores continue to fall

Hexaware warns falling global customer experience scores need a unified AI strategy, urging businesses to integrate tools for personalisation and efficiency.

By Shannon Williams • 3 min read • Thu, 9th Oct 2025
Tata Communications launches Voice AI for real-time fintech chats
Fintech

Tata Communications launches Voice AI for real-time fintech chats

Tata Communications unveils Voice AI platform for real-time, multilingual fintech chats, enhancing speed, security, and seamless automation in financial services.

By Catherine Knowles • 3 min read • Wed, 8th Oct 2025

Stories from Other Regions

Customer engagement stories

Australian AI investment lags but ROI set to double by 2028
Digital Transformation

Australian AI investment lags but ROI set to double by 2028

Australian firms invest less in AI than global rivals, yet ROI is set to nearly double from 15% to 29% by 2028, boosting returns from USD $3.2m to $8.2m.

By Melvin Hipolito • 4 min read • Wed, 15th Oct 2025
Gallagher Security blends innovation & solidarity at GSX 2025
Customer Experience

Gallagher Security blends innovation & solidarity at GSX 2025

Gallagher Security showcased innovation and solidarity at GSX 2025, promoting QuickSwitch upgrades and supporting the Breast Cancer Research Foundation.

By Melania Watson • 3 min read • Mon, 13th Oct 2025
Brennan selects NiCE CXone Mpower to drive customer service upgrade
Unified Communications

Brennan selects NiCE CXone Mpower to drive customer service upgrade

Brennan has upgraded its customer service with NiCE CXone Mpower, boosting scalability, AI automation, and efficiency across contact centres in Australia.

By Melania Watson • 4 min read • Mon, 13th Oct 2025
Gen Z shift sees brand loyalty give way to trend-driven trust
Customer Experience

Gen Z shift sees brand loyalty give way to trend-driven trust

Gen Z UK shoppers are prioritising viral trends and influencer promotion over traditional brand loyalty, reshaping consumer trust according to SAP Emarsys.

By Jed Nykolle Harme • 3 min read • Wed, 8th Oct 2025
Goodbye marketing funnel. Hello to a more complex marketing/sales landscape
Customer Experience

Goodbye marketing funnel. Hello to a more complex marketing/sales landscape

The classic marketing funnel is obsolete; businesses must adopt the 4 P's strategy to engage prospects in today's complex, multi-touch buying journey.

By Miles Pollock • 7 min read • Wed, 8th Oct 2025