Customer engagement stories
Voyado's UK customer base grows 40% as retailers boost AI-driven engagement to meet rising costs and evolving consumer expectations.
Financial firms are embracing AI with a focus on trust, using it to enhance customer service and support staff, not cut jobs, amid growing governance concerns.
Sinch predicts AI-driven digital messaging will grow fivefold by 2026, reshaping customer engagement with smarter, faster, and more secure communications.
By 2026, AI and tax intelligence will revolutionise business compliance, driving real-time reporting and transforming finance, trade, retail, and hospitality sectors globally.
Innovid launches Innovid Orchestrator, an AI platform unifying creative, delivery, measurement and optimisation to automate digital advertising workflows.
Consilium launches AI-powered CX platform unifying voice, video, CRM and analytics, aiming to boost enterprise engagement and agent productivity worldwide.
ECI launches an AI Agent within its EvolutionX platform to help eCommerce merchants streamline operations, boost revenue, and improve fraud detection in real time.
Expereo appoints Noel Hamill as Chief Marketing Officer to spearhead global marketing and drive growth of its expereoOne Network-as-a-Service platform.
Combining human empathy with AI's smart automation transforms contact centres, boosting efficiency and delivering personalised customer experiences.
B2B technology CMOs face greater pressure to prove ROI amid wider roles, budget cuts, and rising AI use, reveals the CMO Survey 2025.
Amperity launches Real-Time Profiles, combining live activity with historical data to enable instant, personalised customer experiences across marketing and service.
Loyalty experts in APAC predict 2026 will see AI-driven hyperpersonalisation, real-time offers, gamification, and seamless omnichannel experiences revolutionising customer loyalty.
Showpad and Bigtincan have merged under new CEO Apratim Purakayastha to lead growth in AI-powered sales enablement across 50 countries.
A study of 400 European brands reveals that emotional connections, not just discounts, are crucial for loyalty in an era of membership fatigue.
Greencross Pet Wellness Company uses Boomi platform to centralise IT and personalise pet profiles across its 250+ Petbarn stores and 140 clinics in Australia.
Dyson and Raylo launch flexible subscriptions for refurbished devices, boosting affordability and sustainability in the UK electronics market.
SALESmanago appoints Phil Draper as CEO to lead global expansion and enhance AI-driven customer engagement on its platform used by 3,600 firms worldwide.
Black Friday is no longer a single-day event, evolving into a season-long shopping period focused on value, wellbeing, and experiences, says new research.
Nearly a third of UK marketers find it tough to differentiate their brands amid rising competition and AI-generated content as 2026 approaches.
Kordia is now a Managed Services Partner to deliver Dialpad's AI-powered contact centre solutions in New Zealand, enhancing local support and customer engagement.