Paul Smith stories

Paul Smith is an insightful author whose recent stories delve into the intersection of technology, service management, and sustainability. His pieces often explore how leading companies adapt to the evolving landscape of business and innovation, providing readers with a glimpse into the strategies that underpin effective partnerships and leadership appointments.

Through his coverage of ServiceNow's significant collaborations with well-known brands like Aston Martin and BT Group, Smith offers a window into the operational efficiencies that technology can bring to various sectors. Readers can glean valuable insights into the ways businesses leverage innovative platforms to enhance customer and employee experiences.

Smith's exploration of the right to repair and its implications for e-waste management raises important questions about sustainability and responsible consumption. His articles encourage readers to rethink their relationship with technology, advocating for longevity of products and smarter waste management.

By examining successful brand recognition, such as OPPO being awarded Consumer NZ’s top mobile phone brand, Smith highlights the dynamics of market competition and consumer choice. Readers can learn about the criteria that define successful branding and how companies can effectively engage their target audience.