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MiQ says marketing funnel no longer matches consumers

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MiQ research finds consumers jump between screens and buying moments in minutes, prompting calls for a more flexible marketing model.
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OpenAI launches ChatGPT Images 2.0 with API access

Yesterday
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digital transformation
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martech
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personalisation
OpenAI rolls out ChatGPT Images 2.0 with sharper text, layouts and multi-format output aimed at marketing, publishing and design teams.
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Innovid launches Hypermode for faster social ad execution

Yesterday
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Innovid rolls out Hypermode to cut social campaign setup time by up to 80% across Meta, Pinterest, Reddit, Snapchat and TikTok.
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IAS expands TikTok ad measurement across four formats

2 days ago
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martech
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e-commerce
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social media
Integral Ad Science widens independent verification on TikTok as search, commerce and lightweight app placements join its measurement coverage.
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Emergent launches Wingman AI agent for workplace tasks

Last week
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saas
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crm
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digital transformation
Emergent unveils Wingman, an always-on AI agent for email, scheduling and sales support as Australian firms seek to ease admin pressure.
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Emergent launches Wingman autonomous AI agent for work

Last week
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saas
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crm
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digital transformation
Emergent's Wingman puts autonomous AI agents to work across email, calendars and chats, with human approval for higher-risk actions.
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Appdome launches backend risk APIs for mobile fraud

Last week
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saas
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application security
Appdome widens its IDAnchor platform with server-side Risk Intelligence APIs, giving fraud teams verified mobile signals, threat history and AI-ready scores.
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The Real World launches expert-approved Campus certificate

Last week
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The Real World rolls out expert-approved Campus Graduation Certificate to prove practical skills, as employers question the value of AI training.
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Adobe unveils Firefly AI assistant to streamline creative workflows

Last week
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martech
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Adobe unveils Firefly AI Assistant to streamline multi-step creative workflows across Photoshop, Premiere and other apps, with public beta due soon.
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VIPRE launches cybersecurity training for students

Last week
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malware
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gaming
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data protection
VIPRE expands into student cyber safety with age-based lessons on phishing, AI impersonation and online abuse for schools and partners.
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Shoppers turn against AI social content, survey finds

This month
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partner programmes
Shoppers increasingly prefer human-led social posts over AI-generated material, with Gen Z driving brands towards micro-influencers and niche creators.
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PayPal brings payment links to Canva's 265 million

This month
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saas
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digital transformation
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fintech
PayPal brings payment links into Canva for 265 million users, letting creators, entrepreneurs and small firms sell from designs with QR codes and checkouts.
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AIFO launches UK trading platform amid retail boom

This month
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fintech
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risk & compliance
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social media
AIFO launches UK trading education platform as retail investing surges, targeting part-time traders with capital access, risk rules and Academy training.
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OpenAI acquires TBPN to expand media and strategy reach

This month
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digital entertainment
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OpenAI buys TBPN, adding Silicon Valley's influential daily tech talk show to its Strategy team while pledging editorial independence.
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Racing Bulls simulator launches in Cherry Edition livery

This month
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partner programmes
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social media
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formula one
Racing Bulls' cherry blossom Japanese Grand Prix livery inspires limited-edition motion simulator as F1 collectibles market expands.
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Meep-morp launches Resolve workflow tool for editors

This month
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social media
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digital media
Meep-morp unveils Resolve workflow software to automate exports, tagging and uploads, aiming to cut post-production delays for professional editors.
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Login problems drive consumers away from digital services

This month
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data protection
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digital transformation
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mfa
Thales report finds weak login and sign-up flows are pushing users away, as trust in AI, data handling and digital services remains low.
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MVSI launches AIQ SiteScanner for card scheme risk

Last month
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risk & compliance
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MVSI launches AIQ SiteScanner to help payment firms spot merchants using cloaking, redirects and other tactics to evade Mastercard and Visa rules.
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Resemble AI launches deepfake detector & threat report

Last month
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data protection
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physical security
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risk & compliance
Resemble AI unveils free Chrome extension and X bot as chief executive officer Zohaib Ahmed warns synthetic media risks are widening across businesses.
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Mediaocean appoints Guy Kuperman as Chief Strategy Officer

Last month
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data analytics
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martech
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rpa
Mediaocean taps Innovid veteran Guy Kuperman to drive strategy, partnerships and AI-led integration across its ad tech portfolio.