IT Brief India - Technology news for CIOs & IT decision-makers

Social Media stories - Page 6

Shoppers using smartphones interacting with digital screens retail store modern shopping

How AI, social commerce & experience will reshape retail in 2026

Fri, 5th Dec 2025
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By 2026, AI, social commerce and immersive physical retail experiences will transform how consumers interact with brands both online and in stores.
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Agentic AI, quantum risks & evolving threats to define 2026

Wed, 3rd Dec 2025
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KnowBe4 predicts agentic AI, quantum computing, and cybercrime evolution will reshape global cybersecurity and workforce practices in 2026.
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Friendly fraud set to surge by 25% over peak holiday shopping days

Fri, 28th Nov 2025
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Friendly fraud is set to rise by 25% over the peak holiday shopping days, with transactions averaging USD $291, costing retailers billions globally.
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Real Madrid partners with Adobe to enhance fan content using AI

Wed, 26th Nov 2025
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Real Madrid teams up with Adobe to use AI for personalised fan content, engaging its 650 million supporters worldwide through digital and creative tools.
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Revolutionising creator - Audience monetisation through multilingual messaging

Tue, 25th Nov 2025
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Msg1 introduces multilingual messaging to help creators monetise meaningful, direct conversations with global audiences beyond language barriers.
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Msg1 lets creators earn from direct chats in 195 languages

Sat, 22nd Nov 2025
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Msg1 lets creators earn by charging for direct chats with fans in 195 languages, using real-time translation across popular messaging apps worldwide.
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Beyond the booking: How travel brands will win customers in 2026

Fri, 21st Nov 2025
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APAC's travel sector moves beyond recovery, focusing on trust and loyalty as key to winning customers in 2026 amid rising acquisition costs.
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Denodo boosts AI-driven marketing with unified data platform

Fri, 21st Nov 2025
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Denodo, dubbed 'One to Watch', enhances AI-driven marketing with a unified data platform integrated in Snowflake's AI Data Cloud for real-time insights.
Modern clothing store interior sleek checkout counter customer service

Pacsun transforms stores with unified point of sale technology

Thu, 20th Nov 2025
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Pacsun has launched a unified point of sale system in 300+ stores, boosting order fulfilment by 40% and cutting logistics costs by 25%.
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Cloudflare outage exposes fragile payments & digital economy

Wed, 19th Nov 2025
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A Cloudflare outage disrupted major online services worldwide, revealing how fragile the global digital economy and payments infrastructure have become.
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Breaking clutter digitally: how brands can stand out in crowded festive campaigns

Wed, 19th Nov 2025
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Indian festive campaigns face digital clutter; brands must blend cultural relevance, creativity and technology to truly connect and stand out this season.
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Indian marketers face confidence gap despite growing AI adoption

Fri, 14th Nov 2025
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79% of Indian marketers plan to increase AI use, yet only 46% feel confident using it effectively, revealing a major confidence gap despite rising adoption.
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AI, social media & flexible payments to drive festive shopping

Fri, 14th Nov 2025
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AI, social media, and flexible payments like BNPL will shape festive shopping as 69% of consumers trust AI to assist their Black Friday and holiday purchases.
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Instagram posts fuel surge in money mule recruitment schemes

Thu, 13th Nov 2025
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Nearly 24% of Instagram posts tagged as 'quick-money' offers are linked to money mule recruitment, posing major challenges for law enforcement and platforms.
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How Ridiculous sells 115,000 iced teas in 30 days worldwide

Thu, 13th Nov 2025
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YouTube group How Ridiculous sold 115,000 sugar-free iced teas in 30 days, topping Amazon US charts and selling out in Australia swiftly.
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MojoTip partners with Ecommpay to make digital tips & payouts real-time

Thu, 13th Nov 2025
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MojoTip teams up with Ecommpay to offer real-time digital tipping and instant payouts, boosting cashless tipping across Europe and beyond.
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RØDE opens public voting for Creator of the Year Awards 2024

Wed, 12th Nov 2025
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Public voting is now open for RØDE's Creator of the Year Awards 2024, recognising digital content creators across YouTube, Instagram, TikTok and more.
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Adobe data shows USD $88.7 billion spend & AI boost in October

Tue, 11th Nov 2025
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Consumers spent USD $88.7 billion online in October 2025, up 8.2% year-on-year, as AI-powered shopping and mobile sales continue to surge.
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Affiliate marketing budgets surge as brands seek cost efficiency

Thu, 6th Nov 2025
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Brands worldwide are boosting affiliate marketing budgets, citing its cost efficiency and stronger ROAS amid rising paid media costs, per new global research.
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Our view on Agentic AI: AI assistants that work for you, in your favorite apps

Wed, 29th Oct 2025
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Adobe launches conversational agentic AI assistants in apps like Photoshop and Express, accelerating creative workflows with natural chat and control.